Sexual wellness =.
Mental as well as physical wellbeing through sexuality.

Bedein is,
The 'sexual desire' that can sometimes cause people pain,
Bedein wants to help sublimate it into a more 'beautiful energy'.

'Sexual desire' is one of the three major human desires,
energy so strong that it can be described as 'the life force'.

Inherently,
A beautiful force that is neither dirty nor something to be ashamed of.
Of course, depending on how it is handled, it can also cause problems
It is also a 'greed' that needs to be handled with care.
We are developing products that can help to transform this strong desire into positive energy.
We develop and sell products that can help to transform
We will develop and sell products that can help to transform that 'strong desire' into 'positive energy'.

Sexual instincts.
＜Acceptance.＞
＜To release.＞
＜Fulfilment.＞
These are directly linked to 'beauty' and 'health'.

Bedin is,
launched by two women who are also mothers.
Along with educating people about the importance of sex,
and sex education for children.